Case Studies

Develop a product fixture highlighting the product and category offer and linking it to the façade to direct consumers along their path to purchase. Read More

Create a franchisee store standards manual – encompassing all information, from placing local advertising, ordering uniforms and business cards, to music styles, housekeeping routines and minimum store presentation standards. Read More

Carry out a national store audit. Work with the carrier's above-the-line agency to achieve a template for a clean, uncluttered store environment, develop a retail standards document and train the field merchandising team. Read More

Develop a functional fixture suite and new counter, a ticketing library, re-paint, new lighting and a retail standards manual. Educate the store teams on merchandising in stories and volume price points, regular rotations and housekeeping standards. Read More

Carry out a detailed audit within a sample of optical retail stores across two states to define current execution and identify opportunities to grow a share of the optical space. Read More

Produce a POS suite for two consecutive campaigns with the budget for one and achieving a consistent display standard to grow brand share of space.   Read More